SDC to remain main sponsor for Bedford Blues

SDC to remain main sponsor for Bedford Blues

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SDC is delighted to announce that we have secured an agreement with Bedford Blues Rugby Club to continue as the main club sponsors for the next three years, extending our partnership through to the 2026/27 season and taking the total length of our joint association to 47 years.

In a partnership that reaches far beyond just financial support, SDC is proud to be a sponsor of the club and is thrilled that this agreement means our logo will be featured on the front of the Blues' jerseys for six consecutive seasons.

  • “We are indebted to the support of SDC, they have been terrific to us for many years. This latest agreement gives us further security for the next three years, but more than that we are proud to include the team at SDC as part of the Blues Family.

    I would like to extend a personal thanks to Adam, Francis and David, they are a pleasure to work with and we look forward to seeing SDC splashed across our new jerseys.”

    Gareth Alred, Bedford Blues Chief Operating Officer

Our partnership with the Blues dates back to 1980, initiated by our founders, Bob Reynolds and David Ledsom as a way to give back to the town and we have remained close with the club ever since through sponsorship and various building projects at Goldington Road. Dave would later become the Blues Chairman during the 90s when the club was rescued by a consortium of local businessmen.

  • “We are delighted to be able to continue our support of the Blues for the next three years. The club has always been close to our hearts, and we are already looking forward to enjoying the rugby at Goldington Road when the new season begins.”

    Adam Knaggs, SDC Managing Director

As a company founded and still headquartered in Bedford, we couldn’t be prouder to have played a part supporting the continuation of sustainable, high-quality Rugby for the town and we’re excited to look ahead to when the new season begins after the summer.

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